The five most-read posts on Scope this week were:
Stanford faculty and students launch social media campaign to expand bone marrow donor registry: Graduate School of Business Professor Jennifer Aaker, PhD, is working with a student-advocacy group One Hundred Thousand Cheeks to enroll 100,000 people, at least 80 percent of whom are of South Asian descent, in a bone marrow registry. In this Q&A, Aaker discusses using social media to raise awareness about public health issues and the catalyst for developing the One Hundred Thousand Cheeks campaign.
How to combat prescription-drug abuse: A guest blog post by Keith Humphreys, PhD, on his recent trip to West Virginia to testify to state lawmakers and brief Gov. Earl Ray Tomblin on how to combat prescription drug abuse.
Stanford legal expert reacts to health-law ruling: Law Professor Hank Greely, JD, comments on a Florida judge's ruling that President Obama's health-care reform law overstepped limits on congressional power by compelling people to purchase insurance.
Silicon Valley companies partner with Stanford to build new hospital: Six of Silicon Valley's leading companies - Apple, eBay, HP, Intel, Intuit and Oracle - are now part of the Stanford Hospital Corporate Partners Program. The program is projected to provide $150 million to build a new hospital and create a model for patient-centered, technologically advanced health care.
Americans' use of complementary medicine on the rise: A new study shows use of complementary and alternative medicine increased among U.S. adults by 14 percent between 2002 and 2007.