In anticipation of the Medicine 2.0 conference coming to Stanford this September, Larry Chu, MD, is highlighting some of the research that will be presented there. One such presentation comes from the National Cancer Institute:
...Grama notes that while Facebook allowed NCI to engage the cancer community by disseminating cancer research information on an international scope, it also raised concerns about managing questions and comments from Facebook fans regarding their personal cancer situations. The NCI Facebook team developed a community management and comment response strategy that integrated with its toll-free cancer information service.
For more information on the conference or to register, visit the Medicine 2.0 website.
More news about the Medicine 2.0 conference is available in the Medicine 2.0 category.